About Us

Who We Are

ARA is a licensed Bosch Service Center in Madison, WI specializing  in marine and auto repair. We offer the highest quality auto service and over 35 years of experience in the repair of domestic, imported and vintage vehicles, sport cars, light trucks, 4x4s as well as all models of boats. All maintenance and auto repairs are done by highly trained professionals. No intern or trainee will ever work on your car. We also offer towing service.


Since 1975, we at ARA in Madison have provided reliable, experienced automotive repair and service.

Since 1979, Casey O’Keefe has been the owner and operator. In 2001 ARA of Madison began a partnership with SRS Auto Service, and now we provide very diverse and complete services in one convenient location for domestic and imports models including exotics, performance, and vintage vehicles.

ARA began this partnership with SRS Auto Service to add to our diversity of services and to offer a greater specialization in service and repair of imported cars and trucks.

Mission Statement

To provide the best diagnostic, parts and services. Constantly and consistently improve on all of these. Establish and maintain quick, friendly communication and education to our customers, with choices and advise. Diagnostic and repair options must be realistic, safe, economical and enhance the current situation. Investigate (within reason) all available solutions and pathways allowing for required vs. recommended solution distinctions.

What Our Customers Are Saying

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